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Announcing Bluetooth.tv
January 1, 2008 – The Bluetooth.tv website –www.Bluetooth.tv - went live today, serving as a dedicated shopping channel for the exclusive display of quality Bluetooth-based products, showcased with an advanced video platform that provides a unique online shopping experience.
 Bluetooth.tv reviews a range of products from major manufacturers such as Motorola, Jabra, Aliph, Plantronics, Cardo, Parrot, Samsung, and Satechi. But what really separates Bluetooth.tv from other online retail sites is its use of a new video platform technology.
The video platform combines a unique look with an outstanding number of features. It allows users to view product videos, demonstrations, price comparisons, and buying information without clicking to any other site. All purchasing details, communication with Bluetooth.tv, and category searches are also handled through the platform.
The goal of the platform is to provide all information required by the consumer in order to make a purchase. This reduces the chance of the consumer going to another site to find additional information or a better price. The platform is supplied by Qoof.com (www.qoof.com), a main player in the rapidly growing video commerce industry, which uses the incredibly effective sales power of online video to maximize revenue for retailer websites.
Bluetooth is an engineering protocol for wireless personal area networks. Bluetooth details a standard for connecting devices such as mobile phones, PDAs, computers, and other digital media over a secure, unlicensed short-range radio frequency. Bluetooth specifications are developed and licensed by the Bluetooth Special Interest Group (www.bluetooth.org).
For more information about Bluetooth.tv, contact:
Bluetooth.tv (United States office): +1-212-444-1924 (fax +1-212-658-9437)
Bluetooth.tv (Israel office): +972-77-910-0660 (fax +972-2-591-6150)
About Qoof
Qoof is the first video commerce platform that maximizes the commerce potential of online video through a unique networking service that matches e-Tailer videos with web publishing channels.
For more information, contact:
Qoof LLC (United States office): +1-212-444-1924 (fax +1-212-658-9437)
Qoof Ltd. (Israel office): +972-77-910-0660 (fax +972-2-591-6150)
Qoof Studios: +1-212-444-1924 (fax +1-212-658-9437)
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