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Qoof, The Video Commerce Company, Wins Prestigious Red Herring Global 100 Award

January 19, 2010, Laguna Niguel, California - Red Herring on Friday
announced its Global 100 award in recognition of the leading private companies
from North America, Europe, and Asia, celebrating these startups’ innovations
and technologies across their respective industries.
Red Herring’s Global 100 list has become a mark of distinction for identifying
promising new companies and entrepreneurs. Red Herring editors were among the
first to recognize that companies such as Google, Yahoo, Skype, Netscape,
Salesforce.com, YouTube, and eBay would change the way we live and work.
“Choosing the best out of the previous three years was by no means a small
feat,” said Alex Vieux, publisher and CEO of Red Herring. “After rigorous
contemplation and discussion, we narrowed down our list from 1,200 potential
companies to 200 finalists. Trying to get it down to 100 companies was a
task upon itself. The top 100 companies who were chosen should be
extremely proud, the competition was difficult.”
Red Herring’s editorial staff evaluated the companies on both quantitative and
qualitative criteria, such as financial performance, technology innovation,
management quality, strategy, and market penetration. This assessment of
potential is complemented by a review of the track record and standing of
startups relative to their sector peers, allowing Red Herring to see past the
“buzz” and make the list an invaluable instrument of discovery and advocacy for
the greatest business opportunities from around the world.
“This is a huge honor for us and shows off the hard work and quality of the
entire Qoof team”, says Richard Kligman, Qoof’s Founder. “While this reward
recognizes the team and the powerful technology behind our platform, the real
reward for us is the ROI we are bringing our clients.”
“Video Commerce is an arrow that has just been shot in the air”, states Jonathan
Stefansky, Qoof’s CEO. “2010 will be a break out year for Video Commerce and
Qoof has been the leading video commerce platform since we coined the term back
in 2006. We look forward to releasing new technologies in the coming months
which will continue our fast paced growth.
About Red Herring
Red Herring is a global media company uniting the world's best high-technology
innovators, venture investors, and business decision-makers in a variety of
forums: a leading innovation magazine, an online daily technology news service,
technology newsletters, and major events for technology leaders around the
globe. Red Herring provides an insider's view of the global innovation
ecosystem, featuring unparalleled insights on the emerging technologies driving
the economy.
For more information contact Anam Alpenia at:
aalpenia@redherring.com
About Qoof Ltd.
Qoof is revolutionizing the way companies use video, transforming a branding
tool into a fully interactive commerce experience. They are taking the world of
rich media advertising, to the next level. Qoof's unique platform and technology
merges video and commerce with analytical reporting and multivariate testing to
optimize performance driving higher click throughs and conversions. Given the
dominant role that video will play in the future of web advertising, Qoof is
well positioned to head that transformation with its industry leading solution.
For more information visit us at http://qoof.com or follow us at
http://twitter.com/qoof
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